Job Title: Marketing Manager

Job Type: Full-Time

Location: Head Office

Company Overview:

Exclusive Lines is a premier luxury retailer specializing in a curated collection of the world’s most exclusive fragrances & Cosmetics. Our aim is to provide an exceptional and personalized shopping experience to each customer, offering expert advice and access to luxurious scents that are second to none.

Job Description:

We are looking for an innovative and results-driven Marketing Manager to join our team. The ideal candidate will have a strong background in marketing with a proven ability to develop and implement effective strategies that drive business growth. This role requires a creative thinker who is proficient in digital marketing platforms and AI marketing tools, with a keen eye on industry trends. If you have excellent communication and leadership skills, and a passion for delivering impactful marketing campaigns, we invite you to apply and contribute to our brand’s success.

Key Responsibilities:

• Develop and implement comprehensive marketing strategies to drive brand awareness, customer acquisition, and sales growth.
• Collaborate with cross-functional teams to align marketing initiatives with business objectives.
• Utilize cutting-edge technologies and AI marketing tools to optimize digital marketing campaigns and customer engagement.
• Stay abreast of industry trends and emerging technologies to enhance marketing effectiveness.
• Manage and enhance the brand image through impactful messaging, storytelling, and visual identity across all channels.
• Ensure brand consistency and integrity in all marketing materials and communications.
• Develop and execute product launch strategies to drive excitement and demand for new product releases.
• Conduct market research and analysis to identify consumer trends and opportunities for product innovation.
• Create compelling content for various marketing channels, including social media, email, website, and advertising.
• Plan and execute integrated marketing campaigns to engage target audiences and drive conversions.
• Monitor and analyze key performance metrics to measure the effectiveness of marketing initiatives.
• Identify areas for optimization and implement data-driven strategies to improve campaign performance and ROI.

Required Skills and Qualifications:

• Strong technical acumen and proficiency in digital marketing platforms and AI marketing tools.
• Creative thinker with a passion for innovation and staying ahead of industry trends.
• Excellent communication in English & Sinhala (Tamil would be an added advantage), interpersonal, and leadership skills.
• Ability to collaborate effectively with cross-functional teams and manage multiple projects simultaneously.

Educational Qualifications:

• Bachelor’s degree in Marketing, Business Administration, or related field, or Professional Certification from SLIM/CIM.
• Minimum of 5 years of experience in marketing, with at least 2 years in a managerial role.

Exclusive Lines is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We welcome all qualified applicants to apply.

How to Apply:

Please send your resume/CV to [email protected]
Please include the subject line “Application for Marketing Manager”.
We are excited to hear from you!